INVITE

Food and wine as a strategic resource
for the sustainable development of creative cities and Mediterranean tourist destinations

BMT – Borsa Mediterranea del Turismo
Mostra d’Oltremare, Sala Tirreno (Pad. 6)

Viale Kennedy, 54
80124 Naples

16 March 2024 2.00 p.m.

Flyer

As part of the BMT in Naples, CNR-ISMed organised a discussion on the theme of food and wine as a driver for the development of Mediterranean destinations. Food and wine, in fact, is increasingly taking on a role of identity representation of tourist territories, becoming the glue between history, local production, culture and the sociality of places. Destinations that know how to enhance and reinterpret their food and wine traditions in an innovative and creative way can count on more sustainable development and improved competitiveness.

These are the assumptions at the basis of the volume Evolving the perspectives on the value of gastronomy for Mediterranean destination development of the book series “Tourism studies on the Mediterranean Region”, whose main results will be presented during the event. To discuss the topic, will be present editors and guest editors, in addition to academics, operators and policy makers who will present good practices and critically discuss the challenges and criticality of the enogastronomy to support the growth of tourism, sector more and more strategic for the economies of our country and region region of the Mediterranean

PROGRAM

Institutional greetings and opening of the proceedings

Salvatore Capasso
Director of the Department of Human, Social and Cultural Heritage Sciences of the National Research Council

Gabriella Corona
Director of the Institute for Mediterranean Studies (CNR-ISMed)

Introduces and moderates

Roberto Micera
Assistant Professor University of Basilicata
Senior Researcher CNR-ISMed

PRESENTATION OF THE VOLUME ‘EVOLVING THE PERSPECTIVES ON THE VALUE OF GASTRONOMY FOR MEDITERRANEAN DESTINATION DEVELOPMENT’ BY CNR-ISMed – THE MAIN FINDINGS
Piera Buonincontri
First Researcher CNR-ISMed
Coordinator of the CNR-ISMed ‘Tourism Economics and Management’ research line

FOOD AND WINE TOURISM AND SUSTAINABILITY: CURRENT SCENARIO AND FUTURE PROSPECTS
Roberta Garibaldi
President of the Italian Food and Wine Tourism Association
University of Bergamo

VICO EQUENSE CREATIVE CITY FOR GASTRONOMY: THE UNESCO NOMINATION EXPERIENCE
Ciro Maffucci
Councillor for Tourism, Culture, Territorial Marketing, City of Taste, Public Green, Transport and Sustainable Mobility of the Municipality of Vico Equense

CANTINE 360: A VIRTUAL TOUR OF WINE TOURISM IN BASILICATA
Annalisa Percoco
Senior Researcher Fondazione ENI Enrico Mattei

SUSTAINABLE DEVELOPMENT AND GREEN KNOWLEDGE TRANSFER: ERASMUS PLUS PROJECTS
Daniela de Gregorio
Senior Technologist CNR ISMed and Grant Office Manager

CONCLUSIONS
Felice Casucci
Campania Region Councillor for Tourism

EVENT ORGANISERS
National Research Council,
Institute for Mediterranean Studies (CNR ISMed)

SCIENTIFIC AND ORGANISATIONAL COMMITTEE
Piera Buonincontri (CNR-ISMed)
Luisa Errichiello (CNR-ISMed)
Roberto Micera (UNIBAS, CNR-ISMed)

INFO AND CONTACTS:
Management Secretariat
Institute for Mediterranean Studies (CNR-ISMed)
Tel: +39-081-6134086 (int. 214)
E-mail: segreteria.direzione@admin
www.ismed.cnr.it

HOW TO PARTICIPATE
The conference is open to the public, subject to availability of places