Seminar

Tourism and sustainable development of territories
From recognised heritage to rediscovered heritage

February 4, 2026 – 10:00 a.m.

CNR-ISMed
Humanities Conference Room
Via Cardinale Guglielmo Sanfelice 8 (6th floor)
Naples

REMOTE ACCESS
on the Teams platform

Poster

Seminar registration

The thematic seminar aims to discuss how heritage – rural, landscape or industrial – can become a lever for local development through tourism, and what mechanisms make this transformation effective and sustainable. Starting from two different Italian cases, the seminar proposes a comparison between “top-down” enhancement strategies, based on institutional recognition and certification processes (UNESCO inscription), and “bottom-up” strategies, based on collective memory, narratives and urban and territorial regeneration practices.

The aim is to focus on the conditions, actors and trajectories of tourism impact: how an international “label” or a heritage preservation project can increase the attractiveness of a place; how tourist flows translate (or do not translate) into economic benefits and new productive specialisations; and how enhancement programmes can contribute to social cohesion, reuse of spaces and responsible development. The comparison between the two interventions will therefore offer a joint reflection on tourism, heritage and sustainable development, between measuring effects and constructing new territorial imaginaries.

PROGRAMME

INSTITUTIONAL GREETINGS
Gabriella Corona
Director of CNR-ISMed

INTRODUCES AND MODERATES
Luisa Errichiello
CNR-ISMed

PRESENTATIONS

Greta Falavigna
CNR-IRCRES
From Recognition to Impact: Tourism and Economic Benefits
in the UNESCO Wine Landscape of Piemonte
Discussant: Luca Vota
CNR-ISMed

Luca Arlotto
Universitat de Lleida
From Factory City to Memory City:
Industrial Heritage as a Lever for Sustainable Tourism Development
Discussant: Roberta Varriale
CNR-ISMed

FINAL DISCUSSION

SCIENTIFIC COMMITTEE
Luisa Errichiello, Daniele Demarco (CNR-ISMed)
Luca Arlotto (Universitat de Lleida)

ORGANISING COMMITTEE
Luisa Errichiello, Antonio Rossi (CNR-ISMed)

HOW TO PARTICIPATE
The seminar is open to the public, subject to availability.
Registration is appreciated at the following link: Fill out the form.
It is possible to participate remotely on the Teams platform.

INFO AND CONTACTS
Luisa Errichiello
luisa.errichiello@ismed.cnr.it
www.ismed.cnr.it